According to Maya Aroch, co-founder of Viva Day Spa + Med Spa (multiple locations), there is a trend in younger guests booking facials, often brought in by parents who want to help their teens learn how to care for their skin. With younger generations more educated and curious about skincare, many parents are now seeking professional guidance to help their teens navigate what they’re seeing online. These early experiences not only build confidence and healthy skin habits but also nurture the next generation of spa-goers.
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