2025 Spa and Wellness Trend: Deepening Bonds Through Shared Spa Experiences

According to Tyra Lowman, spa director at Treehouse Spa at Bolt Farm Treehouse (Whitwell, TN), beyond traditional couples’ massages, spas are designing comprehensive journeys that aim to transform the way partners interact, communicate, and reconnect, turning the spa into a haven for relationship-building. In an increasingly digital world, where people often feel disconnected despite constant communication, there is a growing desire for face-to-face, heart-to-heart moments.

To read more about this trend and more exciting trends for 2025, download your free report here.