BEAUTISTA, a beauty industry community counting more than 155K licensed professionals across North America, has entered into its first partnership with a professional skincare brand: Bioelements, making advanced skin education more accessible to estheticians and cosmetologists.
Bioelements is known for providing professional education, treatment protocols, and skincare products designed to help professionals achieve better client results. Through BEAUTISTA, Bioelements can now reach beauty professionals outside of its own Pro Academy and provide continuing education to an even larger community.
"As we introduce Bioelements 2.0, partnering with BEAUTISTA allows us to create more of those moments by bringing Bioelements education to professionals who are passionate about growing their skills," says Bioelements senior director of education, Beth Bialko. "It's another way we're investing in the success of estheticians and the future of our profession."
The partnership begins with Bioelements 2.0: The Next Facial Evolution, a 90-minute virtual education course on Sept. 17 at 11 a.m. ET. The course is designed for licensed estheticians and cosmetologists and focuses on newer professional products, advanced facial protocols, and treatment techniques.
Participants will learn how to layer professional skin care products to address concerns such as hydration, firmness, resurfacing, and microbiome health. They will also learn how to customize treatments based on a client's changing skin needs.
Other topics include advanced resurfacing techniques, improved extraction methods, and the use of professional active ingredients and treatment modalities.
The main goal is to help skin care professionals become more confident and effective in creating personalized, results-driven treatments.
"BEAUTISTA was built for the moments that change careers," says the community's founder and CEO, Jen Martinelli. "Partnering with Bioelements to bring professional skin care education to our community is exactly what we mean by that."
This partnership is also more than a single class. Bioelements and BEAUTISTA plan to continue offering advanced esthetics education, treatment protocols, and professional development opportunities in the future, giving licensed beauty professionals ongoing opportunities to improve their skills and stay current with changes in the spa and wellness industry.