Perspire Sauna Studio announced its latest partnership with PATH Water, a pioneering concept in the beverage space that will officially begin serving as the exclusive provider of hydration reinforcement at all Perspire franchise locations across the country. PATH was established back in 2014, determined to make a difference by creating a business whose sole focus was on reducing the world’s reliance on single-use plastic water bottles. They’ve worked to achieve such a feat by developing an ever-expanding custom line of refillable, recyclable, eco-friendly water bottles. To date, their team has prevented nearly 400 million plastic bottles from entering our oceans and landfills. “The conversation around proper hydration for sauna sessions has always been a significant one between our franchisees and their members,” says , Lee Braun, founder and CEO of Perspire Sauna Studio. “With well-over 2 million sauna sessions under the brand’s belt, ensuring everyone is staying healthy and safe while enjoying their detox is of the utmost importance. We are a wellness company, after all, and our partnership with PATH speaks to that.”
This latest partnership is in furtherance of Perspire’s commitment to building and embodying sustainable brand practices. Each of their saunas is crafted by Clearlight using eco-certified wood and non-volatile organic compounds; a core component in the franchise’s luxury, spa-like environment and experience. PATH Water will add to that custom experience and aid members in the health optimization journey.