Jamie Garland, Kassidy Garland, and Ashlee Ludwig from the Institute of Medical Aesthetics discuss how to find staff members that are the perfect fit for your business.
Hiring the right team is one of the most critical aspects of running a successful medical spa. In a fast-evolving beauty industry with new medical spas, technologies, and treatments emerging all the time, selecting the best staff helps your spa stand out. Here’s a guide to finding the perfect fit for your business.
Qualifications & Experience
When hiring, prioritize candidates with up-to-date qualifications and a commitment to continual learning, as this keeps your spa competitive in a fast-evolving industry. While industry experience isn’t always required, candidates with backgrounds in medical spas or similar settings bring valuable knowledge of workflows, treatment protocols, and client care. Experience in advanced procedures, like injectables or laser treatments, adds confidence and skill that can elevate your spa’s reputation.
Attention to Detail & Client Approach
Client care and attention to detail are the cornerstones of a successful medical spa. Staff should have strong communication skills and empathy to build trust with clients, especially during sensitive or invasive treatments. A thorough, detail-oriented approach ensures that every aspect of a treatment—sanitation, client history, procedures, and aftercare—meets strict safety protocols, building client confidence and fostering lasting relationships. This combination of care and precision not only reassures clients but also increases the likelihood of repeat business. This same rule applies to the overall care of the spa, laundry, and other duties.
Collaboration
Effective teamwork is essential in a medical spa, especially when multiple services or practitioners are involved in a client’s care. Look for candidates with a collaborative spirit who work harmoniously with both colleagues and clients. Candidates who are open to sharing knowledge, supporting one another, and giving and receiving feedback improve the client experience.
Adaptability
The beauty industry evolves quickly, with new treatments, technologies, and trends regularly emerging. Adaptable staff who are open to continuous learning and quick problem-solving keep your spa agile and up-to-date. Staff must be able to think on their feet and handle unexpected challenges professionally, whether troubleshooting technical issues or addressing client concerns.
Sales & Product Knowledge
Generating revenue in a med spa involves more than just providing services. Knowledgeable staff who understand the spa’s products, services, and protocols can confidently recommend treatments and products that enhance client results and satisfaction. Candidates with strong product knowledge can improve the client experience while also contributing to revenue growth through appropriate upselling. It’s important to understand that much of this education will come from you, your current staff, and skincare reps.
Professionalism
Professionalism and reliability are key in any client-facing role. Your team represents your brand, so staff interactions must meet high standards. Reliable team members who are punctual, consistent, and committed ensure smooth day-to-day operations, reducing stress for both clients and colleagues.
Passion
Finally, seek out candidates who have a genuine passion for skincare and medical aesthetics. Passionate staff are motivated, engaged, and eager to learn, which not only elevates their work but also instills trust and confidence in clients. A passionate team will foster an environment of growth and inspire clients to return.
Choosing the right staff for your medical spa involves balancing technical expertise, customer service skills, and a passion for aesthetics and education. By focusing on these key traits, you’ll build a high-performing team that elevates your spa’s reputation, delivers outstanding results, and keeps clients coming back.
Jamie Garland and Ashlee Ludwig will be teaching a class, "Developing Your Med Spa: Choosing Services and Devices" on March 25, 2025 at the IECSC New York show. To attend Jamie and Ashlee's classes or any of the classes offered at IECSC New York, be sure to register here to attend IECSC New York from March 23-25, 2025. What's more, use code AMERICANSPA to get 20% off education classes.